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| Frederick Louis Maytag III | |
| Born | December 9, 1937 Newton, Iowa, U.S. |
|---|---|
| Occupation | Businessman, brewing magnate, viticulturist |
| Employer | Anchor Brewing Company Maytag Dairy Farms York Creek Vineyards |
| Children | Frederick Louis Maytag IV |
| Parents | Frederick Louis Maytag II |
| Relatives | Frederick Louis Maytag I, greatgrandfather |
Frederick Louis Maytag III (born December 9, 1937 in Newton, Iowa), or Fritz Maytag, is the owner of Anchor Brewing Company in San Francisco and is Chairman of the Board of the Maytag Dairy Farms. He is also the owner of York Creek Vineyards in St. Helena, California, and he is a Director of the Brewers' Association of America.
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Maytag is the great-grandson of Maytag Corporation founder Frederick Louis Maytag I and the son of Maytag Dairy Farms founder Frederick Louis Maytag II. He is a 1955 graduate of Deerfield Academy and a 1959 graduate of Stanford University.
In its April 2005 article "26 Most Fascinating Entrepreneurs", Inc. magazine named Maytag seventh-most fascinating "for setting limits".
Maytag won the 2008 James Beard Foundation's Lifetime Achievement award for his work at Anchor Brewing.
A fan of Anchor Steam Beer, Maytag bought the company in 1965 when he learned it was going out of business. To revive the company, he altered the recipe and the brewing process and the beer soon surged in popularity. The brewery moved to a new location in 1979 and throughout the coming years demand continued to climb. Not wanting to sacrifice the small size of the brewery, and in turn the quality of the beer, Maytag helped competitors become proficient in microbrewing. This helped to ease the strain on his own company.
| Persondata | |
|---|---|
| NAME | Maytag, Frederick Louis III |
| ALTERNATIVE NAMES | |
| SHORT DESCRIPTION | Businessman, brewing magnate |
| DATE OF BIRTH | December 9, 1937 |
| PLACE OF BIRTH | Newton, Iowa |
| DATE OF DEATH | |
| PLACE OF DEATH | |
